Alan Reifman, Texas Tech University
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Measurement Approaches Involving Historical Documents
and Other Materials

(Original documents, microfilms, or from the web)

Sources:


ARCHIVAL RESEARCH

Obtain numerical information and use directly:



CONTENT ANALYSIS

Obtain information, which judges then rate on certain characteristics

References: Baseball (Reifman et al., 1991, PSPB); Beatles (Jackson & Padgett, 1982, PSPB); Olympics (Medvec et al., 1995 v69, JPSP; McGraw et al., 2005, JESP); Comics (LaRossa et al., 2000, JMF)